Various celebrations were held across Brazil. One of the major locations for the day was the Brazilian Cerrado, Brazil’s second largest biome. On the morning of the day, 50 farmers, scientists, and government and NGO representatives marched around the city to bring awareness about the need to conserve the species in the area. Later, participants met for a buffet lunch hosted by the Cerrado Taste Association, an organization that promotes the use of local food. After lunch, the participants gathered for a session in which possible solutions to the conservation issues in the area were discussed.
Also on 22 May, many zoos participated in informing the public of the local species in the area, as well as providing games and activities for the children. In Sao Paolo, passers-by were invited into the park where professors from the University of Sao Paolo gave tours of the area and informed locals of the types of animals and vegetation in the area. Read more.