The Conference of the Parties,
Recognizing that sustainable tourism, including tourism based on the natural environment (ecotourism), is a vital growing segment of the tourism industry and has a significant potential for realizing benefits in terms of the conservation of biological diversity and the sustainable use of its components,
Recognizing the need to build public awareness and education on the benefits of sustainable tourism and to actively involve the private sector in the conservation and sustainable use of biological diversity through sustainable tourism activities and developments;
Recognizing the need to enhance the participation and involvement of indigenous and local communities in the planning and management of sustainable tourism activities and developments,