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Biodiversity Barometer - Union for Ethical BioTrade (UEBT) The UEBT Biodiversity Barometer provides insights on evolving biodiversity awareness among consumers and how the beauty industry reports on biodiversity. It contributes to measuring the first of the Aichi Biodiversity Targets. Each year, research for the UEBT Biodiversity Barometer is conducted in five countries (Brazil, France, Germany, UK, USA) to measure trends in biodiversity awareness. In addition, one or two other various countries are included in the research each year to gain broader insight in biodiversity awareness around the world. Since its first edition in 2009, 38,000 consumers in 13 countries have been interviewed (i.e. Brazil, Colombia, China, France, Germany, India, Japan, Peru, South Korea, Switzerland, UK, USA and Vietnam).
Biodiversity Barometer: 2010 - 2011 - 2012 - 2013 - 2014 - 2015 |